NEA Northern Ireland

Online Webinar

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Changing Energy Related Behaviour

Habits and behaviours can be hard to change, but they can have a huge impact on how much a household spends on energy. Energy advisers need to be able to provide guidance around habits and behaviours when talking to householders.

The Changing Energy Related Behaviour webinar will look at of some of the theories and findings in the field of decision making, focusing specifically on simple practical things they can do to encourage people to act on the energy-related advice they receive.

This webinar is designed for frontline staff working in a range of organisations who are in a position to provide energy-related advice directly to householders either face-to-face or via the telephone.

The course aims to make delegates aware of some of the theories and findings in the field of decision making, focusing specifically on simple practical things they can do to encourage people to act on the energy-related advice they receive.

Objectives

Explain:

• The barriers/cognitive biases discouraging householders from acting on energy advice.
• Some of the key factors influencing decision making.
• Actions to encourage householders to act on energy-related advice.

Content

• The main barriers explaining why householders do not always act on energy advice.
• Key factors influencing decision making including significant cognitive biases (for example, loss aversion and social norms)
  • Actions to help overcome the key biases and encourage people to act on the advice they are given. This includes framing the message – making it personal, relevant and engaging.
  • The EAST (make the advice/intervention Easy, Attractive, Social and Timely) model can be used to increase the likelihood of advice being acted on.

Duration

2.5 hours

How will the webinar work?

All webinars are delivered live by our expert tutors.

We keep group sizes small to ensure a good level of interaction and support for learners.

We generally use Zoom (video conferencing facilities). To join the webinar, learners will require a suitable electronic device with sound and internet access and preferably a video camera and microphone.

Following the webinar, learners will also receive a handout booklet covering the course topics.

Fees

Open access webinar – per person

PLEASE NOTE that the NEA members discount only applies to ‘enhanced’ membership as outlined in the membership documentation.

In-house options are also available to organisations wishing to train a group of their staff/volunteers.

For further information and booking, please contact

Nichola MacDougall, Training Officer, NEA NI
Tel: 028 9023 9909